Truhome Properties Added 136 New Doors in 5 Months
Truhome Properties Added an Average of 27 New Doors per Month
Organic Growth
136 New Doors Acquired
Reputation Management
41 New Reviews Acquired
SEO
3X Lead Flow Increase
Truhome Properties is a full-service residential property management company that serves Grand Forks ND.
TruHome wanted to grow but was not getting enough leads, their website was not user-friendly or built to convert, and their strong local reputation was not reflected online.
Rating
ConsultingConsultingThe Challenge
TruHome Property Solutions had a goal of growing their business but were not getting the quantity of leads they needed to reach their goals.They had never successfully used their website to generate new business. Their website was not user-friendly or designed to convert property owners and investors into leads.
The Result
136 new properties in 5 months
TruHome Property Solutions was well positioned to benefit from an Online Marketing Campaign as they had been present in the local market for over 20 years but never focused on using the internet to grow. One aspect that was hindering their growth was user experience on their website as well as company branding. TruHome Property Solutions needed to rebrand their website so that it focused on new owners and property investors. With a rebranded website, the next step for TruHome Property Solutions was to focus on generating a strong reputation through online reviews.With a redesigned website and large increase in online reviews, TruHome’s Online Marketing Campaign quickly translated into quick wins through increased website conversions (i.e. more leads). Once a strong foundation was established (Great Website + Online Reviews), TruHome was ready for the next phase: Traffic Generation. As TruHome had been present in the local market for over 20 years, their site had some great history and SEO was the right strategy for them. Since month one, the main focus has been to build up TruHome Property Solutions’ company website as the local authority. By creating consistent content that is keyword rich (i.e. topics owners and investors actually search for), there’s been a significant increase of targeted traffic each month.
Organic lead volume growth · month over month
Map pack positions · primary keywords
Property management Grand Forks ND
Local map pack · position 1
Rental property management Grand Forks
Local map pack · position 1
Best property management company
Local map pack · position 3
Best property management company
Local map pack · position 3
Client's Word
My Name is Derek Nolte and I’m the owner at TruHome Property Solutions. We’ve been managing properties for investors in Grand Forks, North Dakota for over 5 years. I came across Upkeep Media’s Website when I was doing research online for new ways to generate more business. I booked an initial call with them and found it to be really helpful. They explained the overall approach they work toward with their clients and showed me exactly what they could do for my business. Choosing to work with Upkeep Media was simple. From the very beginning, I could see they practiced what they preached and offered complete transparency in their approach. From a customer point of view, this experience was exactly the sort of thing I was looking for. The key thing that was important to us with our relationship with Upkeep Media was the delivery of a real value and real return on our marketing investment. At first, I was a bit nervous but seeing the type of results they got with their other property management clients helped me take the leap. Since then, I couldn’t be happier! I love our new website and since we’ve started working together, I’ve seen a consistent uptick in leads. If you’re looking for a team to help you with marketing, lead generation and growth - I’d definitely recommend partnering with Upkeep Media.
Derek Nolte
Owner
Your Path to Predictable Growth
Strengthened TruHome's digital foundation to support lead generation
Rebranded the website to create a clearer path toward inquiry
Built a strong online reputation to earn owner trust
Established TruHome as the local authority through SEO and content
Turned stronger visibility into consistent lead and door growth
Your Path to Predictable Growth
CASE STUDY
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Want Results Like These?
Get a free growth plan and find out exactly how we would approach the same kind of growth for your property management company.
Want Results Like These?
Get a free growth plan and find out exactly how we would approach the same kind of growth for your property management company.