Draper Realty & Construction added 66 New Doors Under Management in 12 Months.
Draper Realty & Construction Achieved 160% Growth with Upkeep Media
SEO
66 New Doors Under Management
Organic Traffic Increase
384.69% new users
Business Growth
160%
Draper Realty & Construction is a full-service residential property management company that serves Norman / Moore / Noble, OK
Draper Realty had grown entirely through word-of-mouth and referral business and was generating no business from its website. The company also had a very weak online reputation, with just one review and a 1-star rating when the engagement began.
Google Reviews
Rating
ConsultingThe Challenge
Draper Realty needed to improve both lead generation and online credibility. At the start of the campaign, the company had a weak online foundation, including a GoDaddy website and almost no positive online reputation, making it difficult to attract new business through search.
The Result
66 New Doors Under Management in 12 Months
Upkeep Media first rebuilt Draper Realty’s online foundation by designing a brand new website and helping improve its online reputation. After that, Upkeep Media launched an SEO-driven lead generation strategy focused on building a robust website with relevant content for rental property owners, running a review campaign to strengthen online reputation, generating quality backlinks, and creating content geared toward real estate investors since Draper also provides real estate sales services. After 12 months, Draper Realty added 66 new doors, improved its online reputation to a 4.8-star rating with 44 Google reviews, increased new users from organic traffic by 384.69%, and achieved 160% business growth. The case study also notes that the company nearly tripled its business during this period.
Organic lead volume growth · month over month
Map pack positions · primary keywords
Property management Norman OK
Local map pack · position 1
Property managers in Noble OK
Google Organic Results · position 2
Rental property management Moore OK
Google Organic Results · position 1
Norman OK property management
Google Organic Results · position 3
Client's Word
"“I reached out to Upkeep to jumpstart a small property management company I have been running for many years. Our goal in the first year was to go from 40 to 75 homes. At the time we hired Upkeep we had no google ratings, and was hard to find on any search engine. In the first 6 months, my google ratings began growing, and my presence on google changed. I am now the highest rated PM in my area, because of this, I now have 104 doors! I am extremely happy with the services, and they deliver! Our company is growing faster than anticipated, and I am thrilled!”"
Susan Draper
Draper Realty & Construction
HOW IT WORKS
Your Path to Predictable Growth
Strengthened Draper Realty's digital foundation to support lead generation
Built out website content to create a clearer path toward inquiry
Expanded visibility through an outreach and backlink campaign
Focused on rebuilding reputation and attracting better-fit owners, not just more
Turned stronger search visibility and reputation into consistent business growth
HOW IT WORKS
Your Path to Predictable Growth
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Want Results Like These?
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Want Results Like These?
Get a free growth plan and find out exactly how we would approach the same kind of growth for your property management company.